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Crazy Brazillian and Singaporean hits it big with Viral Idea

Alvaro Bruch (Cheil Singapore) and Nicholas Chng (JWT Singapore) came up with this idea for an app that would get shy Singaporean men talking to girls at bars. Surprising enough this turned into a PR...

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Da FFF!!!!!!

Ok, so I don’t normally give the FFF to a campaign, but this one is right up there in my books. Lenovo, went way ahead, too far ahead in fact for this one. I spent a good 3 minutes watching this, just...

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Finally, Puppy Videos That Pays Off

I was not really impressed by the video to say the least – as I’ve seen much better home made ones. The idea of using ad-revenue streams and the power of the click-to-donate is a clear ‘no-brainer’,...

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